When Products Become Heirlooms: The Bravewood Difference and the Heirloom Readiness Standard
Introduction Most things people buy today are built to be replaced, not repaired. That’s a problem for your wallet and for the planet. Global e-waste alone reached roughly 62 million metric tons in 2022—a record high that reflects short product lifespans and design choices that discourage repair [1]. At the same time, marketing terms like
